Mostafa Berri Should you advertise through gaming? Gaming is a field that’s growing exponentially year after year both locally and worldwide. Starting as a niche, “geek” oriented industry, gaming’s mainstream appeal grew beyond everyone’s wildest expe... 30/12/2023 0 395
Mostafa Berri Do Brand Guidelines Matter? Nowadays, most big brands update their guidelines regularly to match the speed of transformation in all mediums. This action makes us wonder if it is vital to have brand guidelines at all. When it com... 30/12/2023 0 385
Mostafa Berri Enough awareness, let’s talk cash! A lot of marketers think digital media is only about gaining more followers or tracking higher impressions. But impressions cannot be deposited at the bank! Digital Ads affect the bottom line; yup, th... 30/12/2023 0 358
Mostafa Berri Avoid SAR 400K Influencer Mishaps The General Commission for Audiovisual Media (GCAM) has released a new permit and imposed new rules on influencers in Saudi Arabia. Whether they are individuals or entities, they must abide by these r... 30/12/2023 0 373
