Job description:
The Social Media Head is a senior-level position responsible for leading and managing the agency's social media department. They develop social media strategies, oversee campaigns, and ensure effective social media presence for clients.
Skills needed:
- Knowledge of various social media platforms, their functionalities, and best practices.
- Leadership and managerial skills.
- Strategic thinking and planning abilities to create effective social media campaigns.
- Communication and interpersonal skills to collaborate with clients and internal teams.
- Analytical mindset.
- Proficiency in using social media management tools and analytics platforms.
- Creativity and innovation.
- problem-solving and decision-making capabilities.
Role & responsibilities:
- Manage client relationships and ensure high-quality service delivery.
- Lead a team of social media managers and specialists, providing guidance, feedback, and support.
- Monitor industry trends and stay updated on the latest social media platforms and features.
- Collaborate with clients to understand their objectives, target audience, and brand voice.
- Oversee the planning, implementation, and optimization of social media campaigns.
- Review and approve social media content to ensure it meets quality and brand standards.
- Conduct regular performance analysis of social media campaigns and provide insights and recommendations.
- Stay informed about changes in social media algorithms and adjust strategies accordingly.
- Collaborate with other teams within the agency to integrate social media efforts with other marketing channels.
- Stay updated with the latest social media trends and best practices.