Shangri-La Jeddah is a luxury hotel located on the Red Sea coast in Jeddah, Saudi Arabia. The hotel opened its doors in 2022 and is the first Shangri-La hotel in the country. The hotel offers stunning views, a variety of dining options, and a number of amenities and activities.
Campaign Goals
- Brand awareness
- Website traffic
Campaign Approach
We always start by determining audience size first on selected platforms. Them we move on to building segmentation by interests and behavior. We optimize the delivery by building lookalike audiences and excluding non-performing segments or adding new ones and then retargeting the website visitors.
